Monthly Archives: April 2017

Are You Open For Business

Once you have a book for sale – you have a business.  But are you open?  It’s easy to know. Is your product getting to its intended customer? Yes, like it or not, your book is a product and readers

Posted in Book Launch, General Business

Why You Need A Reader Stewardship Program

We’ve gotten a lot of comments and questions recently about how “social media doesn’t work” to sell books.  And the answer is of course not! Social media is not intended for selling. It is for making an initial connection with

Posted in Five Skill Sets, Reader Stewardship Tagged with: , ,